The platform is rolling out a fresh option that enables them to cut down on the quantity of AI-made videos appearing in their streams. This move comes as the platform revealed that it currently hosts in excess of 1 thousand million AI-generated clips.
Pilot Phase and Launch
The new functionality is undergoing trials over the next few weeks before a full-scale launch. This development comes amid a surge in AI content, fueled by emerging video-generation tools.
AI Proliferation Online
Recent reports that almost 10% of the most rapidly expanding channels on another major platform primarily display AI-generated videos. A considerable share of this material is classified as “AI slop”, a phrase for inferior, factory-style content that is typically nonsensical or surreal.
Our research shows that numerous viewers appreciate content created using AI tools, ranging from AI artwork to informative clips, and we aim to offer the community the power to see more or less of that, according to their own preferences,” commented a spokesperson.
Volume and Proportions
TikTok announced that there are currently 1.3bn videos on its network tagged as made with AI. Collectively, in excess of 100 million pieces of content are submitted to the service every day, making clips made by AI a minor part of its overall inventory.
Customizing Your Feed
Users will be able to reduce or increase the amount of AI content they watch by opening the content preference option in the platform and picking the AI content topic. Further subjects that currently be controlled under the filter include current affairs, clothing, aesthetics, and movement.
Content Labeling and Policies
The platform’s rules mandate users to tag lifelike AI-made content, and it prohibits harmful deepfakes of well-known individuals or crisis events. Any authentic-looking artificial content that is not labeled can be deleted under its terms of service.
Additionally, the app will henceforth attach an artificially created label to content created with its own AI tools, or flagged by an collaborative effort for identifying AI-generated material. This measure is intended to help prevent users from trying to bypass the tagging system.
Responsible AI Funding
The platform is additionally establishing a two million dollar AI literacy fund for experts and organizations to create learning resources about responsible artificial intelligence. This project will benefit charitable organizations specializing in teaching computer science.
Content Safety Approach
The platform has supported its safety measures, amid debate over intentions to cut jobs for hundreds of review team members in the United Kingdom. It is set to reduce hundreds of positions in its content moderation team in London, with labor groups and digital protection specialists raising concerns that humans are being replaced by automated systems.
A trust and safety lead clarified that human moderation would still have a role, but automated tools can shield workers by filtering out the most distressing content ahead of it gets reviewed by staff. TikTok reported a notable drop in disturbing and violent content reviewed by content reviewers over the past year due to reliance on its automated systems.
It is vital to integrate people and machines to ensure user safety,” she said. “We’ll have humans as part of that process, but we also think it’s extremely critical to reduce exposure to dangerous material as rapidly, which is where a extensive automated help is making a difference process content quickly.”
